Hybrid/In-person
Marketing for Hospitality
Filling seats and rooms takes more than a good product. This course applies marketing thinking to the hospitality context ” brand positioning, digital channels, and customer insight that attract the right guests and keep them coming back.
What You Will Learn
- Apply marketing principles to hospitality settings
- Position a brand and communicate its distinctive value
- Use digital and social channels to reach target guests
- Turn customer insight into effective promotion and retention
